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The global independent sales network

Build sales anywhere.

DNA connects ambitious companies with trained sales professionals, then runs every campaign through HELM.

Launch a sales campaign Find sales opportunities
Independent talentVerified trainingLive reporting
Illustrative command centre
Managed through HELM
DublinMarket node
LondonMarket node
LagosMarket node
New YorkMarket node
DubaiMarket node
Calls today1,284Example daily activity
Pipeline moved€186kExample pipeline value
Quality score92%Example quality result
One networkRemote, field and call-centre sales
One standardTraining, certification and quality control
One operating systemEvery campaign managed through HELM

Choose your path

One network. Two ways in.

Companies arrive with a revenue target. Sales professionals arrive ready to earn. DNA brings both sides together and HELM keeps the work moving.

01 / For companies

Put a trained sales force behind your product.

Launch a managed campaign, enter new markets and see every lead, call, appointment and sale in one live workspace.

  • Remote and field sales teams
  • Campaign training and quality control
  • Live pipeline and performance reporting
Build your sales team

02 / For sales partners

Build a serious independent sales career.

Discover verified campaigns, complete professional training and build a performance record based on real results.

  • Multiple commission opportunities
  • HELM AI coaching and certification
  • Verified results and partner progression
Become a DNA Partner

The DNA system

From target to trained team in one operating flow.

DNA handles the people and campaign. HELM handles the context, execution and proof.

  1. 01

    Define the campaign

    Product, market, outcomes, commission and standards.

  2. 02

    Match and certify

    DNA selects the right partners and HELM validates readiness.

  3. 03

    Execute through HELM

    Every lead, call, follow-up and result stays connected.

  4. 04

    Measure and improve

    Clients see performance while agents receive targeted coaching.

Opportunity network

Different products. One sales identity.

Build a portfolio across the campaigns and markets that match your skills.

Explore opportunities
01Card paymentsView category →02Business fundingView category →03B2B softwareView category →04UtilitiesView category →05RecruitmentView category →06Customer loyaltyView category →

Powered by HELM

The operating system behind every DNA campaign.

Partners work from one daily command centre. Clients receive live, restricted reporting. DNA controls training, access, quality and delivery across the complete network.

Campaign workspacesAI sales coachingLead and call managementLive client reporting
See HELM
H
DNA NETWORK WORKSPACEBusiness Growth Campaign
Live
Today28 priority actions
19 complete · 9 remaining
Calls47+12%
Qualified11+3 today
Pipeline€24.8k6 active deals
Next best actionsAI prioritised
1Follow up with Northstar LtdNow
2Call 3 high-intent leads10:30
3Prepare Friday client review14:00

Learn. Practise. Prove it.

Training built for live sales performance.

DNA Academy combines structured sales learning, AI roleplay, assessment and real campaign evidence. Completion is earned through demonstrated skill, not attendance.

Explore DNA Academy

Start with DNA

Bring the opportunity. We’ll build the sales operation.

Launch a campaignJoin the partner network